New eBay Ads

I must say that I really like new TV commercials for eBay, and the overall message they're sending. They really positioning the online auction site as a competitive shopping destination.

The idea is that with other e-commerce sites, you're just picking out something and buying it outright. Where's the fun in that?? Why not compete against others for the bid to purchase something, and win it in the final moments. In the end, you're "Shopping Victoriously," as the new commercials put it. Quite frankly, buying items through an auction is simply competing against others for the goal of ownership. What a great way to differentiate.

I know the next time I'm in need of competing with someone else to spend my money, I will end up on eBay. See you there, too...and may the best bidder win!

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NCAA March Madness On Demand is Back!

Yep, when I checked my email this morning I had a message from NCAAsports.com with the same title above, "NCAA March Madness On Demand Is Back For 2007!" You can't even guess how excited I was. That means I can watch all the other NCAA basketball tournament games outside of my viewing area again, online, for FREE! If you're bewildered at this point, check out the March Madness On Demand post from last year. It'll explain my hype.

So, now I can get my VIP pass to have faster access to the games. What a great feeling to be "ahead of the game," so to speak - no pun intended. I'm so glad I signed up to receive their email notification. This proves that there are some emails worth opting in for, if the interest is right up your alley.

Go Heels!